Last updated: 15. February, 2026
This article reviews the current Bahrain Victorious sponsors portfolio, focusing on recent partner updates and how they fit into the team’s broader sponsorship structure. Rather than treating individual announcements in isolation, it places changes in equipment and commercial partnerships into context.
Recent Bahrain Victorious sponsor updates
Bahrain Victorious has expanded its partner lineup for the 2026 WorldTour season. Bianchi will become the official bike supplier for Bahrain Victorious starting in 2026, ushering in a new technical chapter for the team. Alongside this major equipment change, Bahrain Victorious is also expanding its partner roster with the addition of CYCPLUS, OMNIYAT and ELILEE. Within the current Bahrain Victorious sponsors structure, recent updates are best understood as targeted adjustments rather than a broader reshaping of the portfolio.
A Balanced Mix of Technical and Strategic Partners
The team’s growing portfolio reflects a deliberate approach: pairing cutting-edge technical innovation with broader commercial support. This mix gives the WorldTour squad a stable foundation while ensuring it can compete at the highest level. It also mirrors a wider trend across professional cycling, where teams increasingly depend on both specialist suppliers and strategic corporate partners to drive performance, visibility, and sustainable growth.
Also: learn how Rapha shifts its sponsorship focus.
Bianchi to Become Official Bike Supplier from 2026
Bahrain Victorious has confirmed a multi-year partnership with Bianchi, which will make the Italian brand the team’s official bike supplier beginning with the 2026 season. Through Bianchi’s Reparto Corse performance line, the squad will gain access to a full range of racing equipment — from the aero-focused Oltre to the lightweight Specialissima, plus the Aquila time-trial bike and the gravel-ready Impulso. The collaboration aims to establish a dynamic feedback loop between riders and Bianchi to drive ongoing technical development.
Bianchi CEO Alberto Cavaggioni said the partnership reflects shared values between the two organisations, particularly a focus on innovation and high performance. He emphasised that Bianchi is ready to open a new chapter with Bahrain Victorious while building on its long heritage in the sport. Cavaggioni added that the brand enters the project with confidence and ambition.
Team Managing Director Milan Eržen noted that the alignment between both sides was clear from the first conversation. He highlighted that Bianchi brings a strong racing legacy combined with a forward-looking approach to equipment development. Eržen said the team is confident the partnership will support meaningful innovation and create new milestones together.
This partnership marks a significant new chapter in the team’s technical direction. The addition of Bianchi represents a clear equipment shift within the Bahrain Victorious sponsors portfolio, replacing Merida as bike partner while leaving the broader sponsorship structure unchanged. The switch to Bianchi represents one of the most visible changes within the Bahrain Victorious sponsors portfolio, marking a clear equipment update while leaving the overall sponsorship model intact.
CYCPLUS: Technical Innovation Supporting Rider Training
CYCPLUS joins Bahrain Victorious as the official supplier of electric mini-pumps for 2026. The team will use the AS2 Ultra Tiny E-Pump, a compact 87 g device capable of inflating tyres up to 120 PSI. Because riders often train without direct mechanical support, the pump offers practical benefits for everyday performance and reliability on long rides.
During testing, riders such as Matej Mohorič, Pello Bilbao and Phil Bauhaus provided early feedback based on real-world use. Their input will contribute to future product developments, giving this partnership a functional dimension beyond brand exposure. For CYCPLUS, it also marks the company’s first partnership with a WorldTour team.
General Manager Milan Eržen highlights the operational relevance: “Our riders don’t always have a mechanic behind them when training, so reliability is important. These mini electric pumps give our riders the confidence to go out and train without worry. They’re faster and more dependable than hand pumps or CO₂ canisters, and small enough to fit in a back pocket so riders can get straight back to riding after a flat.”
Omniyat: Strategic Support with a Community Focus
A Partnership Connecting Sport and Lifestyle
Omniyat, a leading luxury real estate developer from Dubai, becomes a new sponsor of Bahrain Victorious for 2026. The agreement was signed on 24 November 2025 and aims not only to support the team competitively, but also to encourage community initiatives and promote cycling as part of a healthy and active lifestyle.
Omniyat’s Executive Chairman Mahdi Amjad explains the brand’s motivation for partnering with Bahrain Victorious:
“Our commitment as developers goes beyond architecture to the creation of environments that encourage active, balanced and elevated lifestyles. Supporting the ambitions of Team Bahrain Victorious reflects our belief that sports are a foundational pillar for the creation of stronger, healthier, and more connected communities.”
The partnership aligns with Omniyat’s long-term strategy of linking real-estate development with wellbeing, mobility and community-building — themes that resonate strongly with Bahrain Victorious’ broader outreach activities.
Bahrain Victorious–ELILEE Multi-Year Partnership and Component Strategy
Update January 2026
In early January the team has announced a multi-year partnership with ELILEE, a rapidly growing Chinese manufacturer of cranksets and power meters, starting from the 2026 season. This move follows the team’s recent transition to Bianchi bikes and a comprehensive review of its component suppliers, with ELILEE selected after extensive comparative testing for its technical performance and reliability.
The agreement is significant as it marks ELILEE’s entry into the WorldTour, reflecting the increasing presence of Chinese brands in the high-performance cycling market. The partnership is structured around ongoing product development and feedback, highlighting a trend toward closer collaboration between teams and equipment suppliers to drive marginal gains and innovation at the elite level.
Bahrain Victorious–Amacx Multi-Year Nutrition Partnership Announced for 2026
Update February 2026
Team Bahrain Victorious has secured a multi-year agreement with Amacx to become its official nutrition partner starting in 2026, reflecting the increasing strategic importance of tailored nutrition in WorldTour team performance. The partnership extends beyond product supply, with Amacx integrating into the team’s performance programme through education, race support, and collaborative product development, aiming to optimise rider fuelling and recovery for the demands of a full WorldTour calendar. This move underscores the growing trend of teams leveraging specialist partnerships to gain marginal gains, while also providing nutrition brands with a platform for product validation and visibility in elite competition.
Outlook for Bahrain Victorious
With CYCPLUS, Omniyat and ELILEE joining, the new Bahrain Victorious sponsors strengthens both its technical foundation and its strategic brand ecosystem. While CYCPLUS contributes practical day-to-day value for rider training, Omniyat adds a regional and lifestyle-oriented dimension that supports the team’s visibility and community engagement efforts. ELILEE complements the setup on the equipment side, reinforcing the team’s technical positioning through high-performance drivetrain components.
Taken together, recent changes suggest continuity rather than disruption, with Bahrain Victorious sponsors evolving selectively around core performance partnerships.
As a result, Bahrain Victorious enters the 2026 WorldTour season with a more diverse and resilient partner portfolio.
This development fits into broader patterns analysed in our cycling sponsorship market overview.
More 2026 outlook? Learn how Lidl-Trek aims to become cycling’s no 1 team.
Sources:
https://bahraincyclingteam.com/omniyat-supports-team-bahrain-victorious-in-2026-worldtour-cycling-season/
https://bahraincyclingteam.com/team-bahrain-victorious-partners-with-cycplus/
Images:
Team Bahrain Victorious official press photos from team website
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